When you are a small business owner, you need all the help you can get. On some days it may seem as if help is far away or too expensive, but if you look around, you will find that there are plenty of resources at your disposal to help you get ahead. Here are some resources you can check out in order to stay on the path to success.
Digital Marketing
It may be out of budget to hire your own marketing firm, but it costs very little to nothing for a consultation to get some ideas on how to proceed on your own. Digital marketing companies like the Toni Marino Marketing Agency offer free consultations on how they can help you grow digitally. You can get a few ideas on how you can build yourself up or you may be able to hire a marketing firm yourself if the price is right.
Small Business Association
By joining an SBA you will be connected to a lot of resources that can truly help your business thrive. You will be part of a community of like-minded individuals who have the same goals. You will also be connected to government agencies that can help you understand and handle your finances so that you are never in the dark about where your money is heading. Research your local chapter and get a step ahead.
Google My Business
Google My Business is the most up and coming tool for small business owners. Google literally puts your business on the map. When you subscribe to this feature, your business will appear on the top of search results, you will appear on the Google map for those who are searching the area for what you are selling, and all of your information regarding hours, closures, website, and products will all be located in one place. For an extra fee, you will always appear at the top of search results.
Teachable
Teachable is a resource where you can learn how to hone certain skills through tutorial videos in order to sharpen your tools and create better products. Teachable is also a place where you may be able to get involved, post your own videos, and draw attention to what you do. If Teachable is not a good resource for you, there is always YouTube. Start a channel and promote it, and soon people all around the world will have the learn more about your business.
Connect With Universities
Universities are a great place to find and hire new employees who can bring in a new crop of clients. Universities also allow small businesses to sponsor events, which is a great way to bring awareness to your brand. Contact your local college or university and find out how you can get involved in their programs, be a part of their internship program, and maybe teach a class.
All these ideas will put your work front and center. Let’s grow our businesses this year by taking advantage of the resources and technology at our disposal!
